Welcome to What We Follow Friday! The internet is teeming with new data, interesting stories, breaking news and so much more every single day and it’s easy for the important information to get lost in the noise. That’s why we’re …
We’re bringing back What We Follow Friday on the blog. The internet is teeming with new data, interesting stories, breaking news and so much more every single day and it’s easy for the important information to get lost in the …
One factor that has certainly driven the growth we have seen in remote work in recent years is the advancement we have witnessed in technology. It is clear that recent technology advancements have made it easier to communicate and manage …
Most of the time my mobile device is physically in my hand or within a quick reach away. When I work out or go running, it is faithfully strapped to my arm. When I drive it is sitting patiently in …
Many executives have read the articles touting that 90% of all data has been created in the past several years. While this news is exciting for data junkies like me, I think it opens the door to a new set …
Millennials (those born between 1980 and 1995) are the fastest growing consumer group and in 2013, they accounted for 60% of the population. They’re responsible for $1.6 trillion in consumer spending each year. And this is all just before they …
Recurring revenue is highly disruptive and rapidly changed the face of business in 2013. Adobe and Audi are among the big names that have jumped onto the subscription model, and we’re sure there are more to come. What’s next for …
What does the MVP (minimally viable product) really mean and what do you look for in your company to know when you really have a market ready product? Click here to view The Art of Pivot in Agile Marketing video.
Gone are the days of monolithic ad campaigns built by weathered advertising executives and backed by bloated budgets. Today, we are crafting marketing strategy in the age of programmatic ad buying, rapid-response social media and target markets that we can …
Charles W. Eliot, the former president of Harvard University, once noted, “All business proceeds on beliefs, or judgments of probabilities, and not on certainties.” So, since according to Eliot there is no certainty in business, decision makers need to …